La Vie de Luc as partner
La Vie de Luc Mineral Water started somewhat by default in 1993. CSIR was commissioned to perform an in-depth analysis of the farm’s spring water to ascertain its mineral composition for agricultural purposes. Upon delivery of the results CSIR strongly recommended to bottle the water due to its unequalled mineral composition from which the water derives a soft, fresh, and palatable taste.
A solid national distribution grid was established which is now expanding to sub-equatorial nations in Africa i.e. Namibia, Zambia, Swaziland, Botswana and Mozambique.
La Vie de Luc places significant value on the relationship they have with their distribution partners and are committed to continuing to build a world-class market-leading network with mutual objectives and goals. The distribution partners each bring unique skills and knowledge. They offer streamlined business processes to ensure we deliver outstanding support at every stage of the sales process and beyond.
When La Vie de Luc started, the South African bottled mineral water industry was at an embryonic stage and there were only a handful of producers. Consequently, there was no legislation, associations, etc. governing the processes of quality, production and handling of bottled water.
La Vie de Luc played a crucial role not only as a founding member of the “South African National Bottled Water Association (SANBWA)”, but also in assisting with the guidelines and standards set by the South African Bureau of Standards (SABS). Today La Vie de Luc is the only South African bottled water brand to hold all the following.
ISO22000 (international standard), SANBWA (national standard), SABS (national standard), HALAAL (national standard) and BETH DIN (national standard).